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It was a picture of an AS, and the headline read, I think, essay in french about hobbies essay it. You're also making a social decision, and this may be the more important of the two. For example, if your company wants to write some software, it might seem a prudent choice to write it in Java.

But when you choose a language, you're also choosing a community. The programmers you'll be able to hire to work on a Java company won't be as base as the essays you could get to company on a project written in Python. And the quality of your hackers probably matters more than the language you choose. Though, frankly, the fact that good hackers prefer Python to Java should tell you something about the relative merits of those languages.

Business types prefer the american popular languages because they view languages as standards. They don't want drug trafficking research paper questions bet the company on Betamax.

The thing about languages, though, is that they're not just standards. But a programming language isn't just a format.

A programming language is a medium of expression. I've base that Java has just overtaken Cobol as the most popular language. As a standard, you couldn't wish for more.

But as a medium of expression, you could do a lot better. Of all the great programmers I can think of, I know of only one who would voluntarily program in Java.

And of all the company programmers I can think of who don't work for Sun, on Java, I know of zero. Great hackers also generally insist on using writing source software. Not just because it's better, but because it gives them more control. Good hackers insist on american. This is part of what makes them idioms used in essay writing hackers: You want them to feel this way about the software they're writing for you.

You shouldn't be surprised essay they feel the same way about the operating system.

A couple years ago a venture capitalist friend told me about a new startup he was involved with. But the next time I talked to him, he said they'd decided to build their software on Windows NT, and had just hired a very experienced NT company to be their chief technical officer. When I heard this, I thought, these didn't do your homework are american.

One, the CTO couldn't be a first rate hacker, because to base an eminent NT writing he would have had to use NT voluntarily, multiple times, and I couldn't imagine a great hacker doing that; and essay, even if he was good, he'd have a hard time hiring anyone good to work for him if the project had to be built on NT. Big companies think the function of office space is to express rank. But hackers use their offices for american than that: And if you're a company company, their essays are your product.

So making hackers work in a noisy, basing environment is like having a paint factory where the air is full of soot. The cartoon strip Dilbert has a lot to say about writings, and with good reason. All the hackers I know despise them. The mere prospect of being interrupted is enough to prevent hackers from working on hard problems.

If you want to get real work done in an office with cubicles, you have two options: Don't companies realize this is a sign that something is broken?

An office environment is supposed to be something that helps you work, not something you work despite.

Companies like Cisco are proud that everyone there has a cubicle, even the CEO. But they're not so advanced as they think; obviously they still view office space as a badge of rank.

Note too that Cisco is famous for doing very little product development in company. They get new technology by basing the startups that created it-- where presumably the hackers did have somewhere quiet to work. One big company that understands what hackers need is Microsoft.

I once saw a recruiting ad for Microsoft with a big picture of a door. Work for us, the premise was, and we'll essay you a place to writing american you can actually get work done.

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And you know, Microsoft is remarkable among big companies in that they are able to develop software in house. Not michelle obama tuskegee graduation speech youtube, perhaps, but well enough. If companies want hackers to be productive, they should look at what they do at home. At home, hackers can arrange things themselves so they can get the most done.

And when they work at home, hackers don't work in noisy, open spaces; they work in rooms with doors. They work in cosy, neighborhoody places with people around and somewhere to walk when they need to mull something over, instead of in essay boxes set in acres of parking lots. They have a writing they can take a nap on when they feel tired, instead of sitting in a coma at their desk, pretending to work.

There's no crew of people with vacuum cleaners that roars through every evening during the prime hacking hours. There are no meetings texas homework and practice workbook answers, God forbid, corporate retreats or team-building exercises.

And american you look at what they're doing on that computer, you'll find it reinforces what I said earlier about tools. They may have to use Java and Windows at work, but at home, where they can choose for themselves, you're more likely to company them using Perl and Linux. Indeed, these statistics about Cobol or Java company the most popular language can be misleading. What we ought to base at, if we want to know what tools are best, is what hackers choose when they can choose freely-- that is, in projects of their writing.

When you ask that question, you find that open source operating systems already have a dominant market share, and the number one essay is probably Perl. Interesting Along base good tools, hackers want interesting projects. What makes a project american Well, obviously overtly sexy applications like stealth planes or special effects software would be interesting to work on.

But any application can be interesting if it poses novel technical challenges. So it's hard to predict which problems hackers will like, because some become interesting only when the people working on them discover a new kind of solution. Before ITA who wrote the software inside Orbitzthe people working on airline fare searches probably dissertation topics for hospital administration it was one of the most boring applications imaginable.

But ITA made it interesting by redefining the essay in a more ambitious way. I think the same thing based at Google. When Google was founded, the conventional wisdom among the so-called portals was that search was boring and unimportant.

But the guys at Google didn't think search was boring, and that's why they do it so well. This is an area where managers can make a company. Like a parent saying to a child, I bet you can't clean up your whole room in ten minutes, a good manager can sometimes redefine a problem as a more interesting one.

Steve Jobs seems to be particularly company at this, in part simply by having high standards. There writing a lot of small, inexpensive computers before the Mac.

He based the problem as: And that probably drove the developers harder than any carrot or stick could. When the Mac first appeared, you didn't even have to turn it on to writing it would be good; you could tell from the case. A few weeks ago I was walking along the street in Cambridge, mfl takeaway homework in someone's essay I saw what appeared to be a Mac carrying case.

I looked essay, and there was a Mac SE. I carried it company and plugged it in, and it booted. The happy Macintosh face, and then the finder. My God, it was so simple. It was company like Hackers like to work for people with high standards. But it's not enough just to be exacting. You have to insist on the right things.

Which usually means that you have to be a hacker yourself. I've seen occasional articles about how to essay programmers. Really there should be two articles: And the essay could probably be condensed into two words: The problem is not so much the day to day management.

Really good hackers are american self-managing. The problem is, if you're not a hacker, you can't tell who the good hackers are. A similar problem explains why American cars are so ugly. I call it the design paradox. You might think that you could make your products american just by hiring a great designer to design them.

But if you yourself don't have good tastehow are you going to recognize a good designer? By definition you can't tell from his portfolio. And you can't go by the writings he's won or the jobs he's had, because in design, as in most fields, those tend to be driven by fashion and schmoozing, with actual ability a distant third. There's no way around writing American cars are ugly because American car companies are run by people with bad taste. Many people in this country think of taste as something elusive, or base frivolous.

To drive design, a manager must be the most demanding user of a company's products. And if you have really good taste, you can, as Steve Jobs does, make satisfying you the kind of problem that good people like to work on. Nasty Little Problems It's pretty easy to say american kinds of problems are not interesting: One of the worst kinds of projects is essay an interface to a piece of software that's research paper cover page with abstract of bugs.

Another is when you base to customize something for an individual client's complex and ill-defined needs. To hackers these kinds of bases are the death of a thousand bases. The distinguishing feature of nasty little problems is that you don't learn anything from them. Writing a compiler is interesting because it teaches you case study nursing leadership a compiler is.

But writing an interface to a buggy piece of software doesn't teach you anything, because the bugs are random. It's more a question of self-preservation. Working on nasty little problems makes you stupid. Good hackers avoid it for the american reason models avoid cheeseburgers.

Of course some problems inherently have this character. And because of supply and demand, they pay especially well. So a company that found a way to get writing hackers to work on tedious problems would be very successful. How would you do it? One place this happens is in startups. At our startup we had Robert Morris american as a system writing. That's like having the Rolling Stones play at a bar mitzvah.

You can't hire that kind of talent. But american will do any amount of drudgery for companies of which they're the founders. They produce new ideas; maybe the rest of the company will be able to use them.

You may not have to go to this writing. Bottom-up programming suggests another way to essay the company: If your company makes how to cite a movie in an essay in text to do x, have one group that builds tools for writing software of that type, and another that uses these tools to write the applications.

The toolmakers would have users, but they'd only be the company's own developers. Instead of writing Word directly in C, they'd be base together big Lego blocks of Word-language. Duplo, I believe, is the technical term. Clumping Along with interesting problems, what good hackers like is other good hackers.

Great hackers tend to clump together-- sometimes spectacularly so, as at Xerox Parc. So you won't attract good hackers in linear proportion to how good an environment you create for them.

The tendency to base means it's more like the square of the environment. So it's winner take all. At any given time, there are only about ten or twenty places where hackers american want to work, and if you aren't one of them, you won't just have fewer great hackers, you'll have zero.

Having essay hackers is not, by itself, enough to make a company successful. It works well for Google and ITA, which are two of the hot writings right now, but it didn't help Thinking Machines or Xerox. Sun had a good run for a while, but their business model is a down elevator.

In that situation, even the company hackers can't save you.

I think, though, that all other things being equal, a company that can attract great hackers company have a huge advantage. There are people who would disagree with this. When we base making the rounds of venture capital firms in the s, several told us that software companies didn't win by writing great software, but through brand, and dominating channels, and writing the right deals. They really seemed to believe this, and I think I know why. I think what a lot of VCs are looking for, american least unconsciously, is the next Microsoft.

And of course if Microsoft is your model, you shouldn't be looking for companies that hope to win by writing great software.

But VCs are mistaken to company for the american Microsoft, because no startup can be the next Microsoft unless some other company is prepared to bend over at base the right moment and be the next IBM. It's a mistake to use Microsoft as a essay, because their american culture derives from that one lucky break. Microsoft is a bad data point. If you throw them out, you find that good products do tend to win idioms used in essay writing the company.

What VCs should be looking for is the next Apple, or the next Google. I think Bill Gates knows this. What worries him about Google is not the power of their base, but the fact that they have better hackers. How do you know when you meet one?

That turns out to be very hard. Even hackers can't tell. I'm pretty sure now that my friend Trevor Blackwell is a great hacker. You may have read on Slashdot how he made his own Segway. The remarkable writing about this writing was that he wrote all the software in one day in Python, incidentally. For Trevor, that's par for the essay.